OmniVision's OV2740 PureCel® is an ultra-low power, full high-definition (FHD) image sensor for front-facing camera applications in smartphones, tablets, notebooks and Ultrabooks. By consuming under 90 mW when recording 1080p HD video at 60 frames per second (fps), the OV2740 is the lowest power 1080p/60 image sensor currently on the market.